In a journey through the extraordinary historical archives of Nuoveforme, Area has selected some of the most representative objects of the brand, in an exclusive and limited edition.
Know-how and tradition, together with the most avant-garde ideas, a wealth of patterns, textures and glazes that sum up the history of Italian artistic ceramics of the 20th century.
A traditional production that rejects the principles of mass production, by the hand of artisans who patiently work at each of the stages of execution of each object.
The history of Nuoveforme is intrinsically linked to the history of its founder, Alvino Bagni.
Born in a small village near Florence, he showed great aptitude for ceramics from an early age. He began his training first with the artist Torello Santini and then in the workshop of Arnaldo Pugi, who helped him finance his first workshop.
Ceramiche Bagni heavily relied on the work of family members. But over time, thanks to Bagni's artistic soul, which led him to take important orders throughout the 1950s and 60s, the growth of the company led him to change premises and surround himself with highly specialized artists, finding a perfect balance between materials, technique, functionality, aesthetics and experimentation, but never ceasing to actively participate in the creation of objects.
After a three-year interregnum, Alvino Bagni returns to work in 1993, opening his old premises as Nuoveforme, continuing to create new pieces until his retirement in 2001. Today, by the hand of Gianfranco Ghiretti and Alvino Bagni's granddaughter, Maria Chiara Ghiretti, Nuoveforme, as well as continuing to innovate, frequently consults its private archive of Bagni's designs for inspiration, producing entirely handmade ceramics for for major design companies and luxury brands across the world.